Multi-media “patriotism” project

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In a week when the spectre of ethnic violence reared its ugly head again in Muhoroni, the chairman of the National Integration and Cohesion Commission Dr Mzalendo Kibunjia made the astounding claim that national reconciliation is on course.

In an opinion piece in The Star, Dr Kibunjia said his commission has been successful in combating hate speech, as evidenced by the prosecution of three politicians, including an assistant minister, over alleged inflammatory remarks made during campaigns in the run-up to the referendum on the constitution in 2010.

The truth is that the case against MPs Wilfred Machage, Fred Kapondi and political activist Anne Nyagitha-Miller was thrown out of court on technical grounds. That case can hardly be cited as proof that Kibunjia and his people are hard at work.

In his piece, Dr Kibunjia never bothered to respond to widespread public concerns about the content of incendiary speeches delivered by politicians at the so-called prayer rallies. Or their opponents responding with similar venom.

Instead, Kibunjia announced yet another project on patriotism called ‘Kenya Kwanza Campaign’.

According to Kibunjia, the new initiative will be “a multi-media patriotism drive that seeks to promote national identity, patriotism and national values as outlined in the Constitution. All these efforts, and more, are aimed at making sure that Kenya never stares into the dark abyss it did in 2008 again.”

Good grief! How many more of these “patriotism” drives are we going to see? Months back, Mary Kamonye of Brand Kenya announced just such a campaign. We saw the deluge of “nitakuwepo” ads on TV and in the newspapers. What did the drive achieve?

People, we are losing money! Please, Dr Kibunjia, don’t talk about another “patriotism” project. Don’t. Just continue writing PR op-eds.

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